Breast feeding should be a wonderful natural bonding experience between mother and child, and while doing so we also have to take care of ourselves and our skin. The Aleva Naturals Nursing Balm_ is lanolin-free and 100% vegan. In addition to healing and restoring skin, Nursing Balm_ also moisturizes affected areas to soothe and provide comfort for a wonderful breast feeding experience. Directions for breast feeding mothers: Apply Nursing Balm_ on & around the nipple area in a circular motion after breastfeeding or as required. Directions for expecting mothers: During the last trimester of pregnancy, apply Nursing Balm_ daily to soothe dryness and prepare for healthy breastfeeding. Safety tip: For external use only. Keep out of reach of children. Store at room temperature.