Nature's Baby Organics is not just a business, it is a labor of love. Developed by a mother whose concern for her children resulted in a pure and natural line of personal care products with no compromises. All products contain 70% organic ingredients, at a minimum. Gentle enough for babies yet beneficial for older children, and even mom and dad. Made with the highest quality botanicals, essential oils, and luxurious moisturizers to pamper your baby's tender hair and skin without drying.