Little Butterfly London

Having been passionate about luxury skincare since I was a girl, my standards for my own son’s skin were high; and though I traveled the world, I couldn’t find a range that ticked all my boxes: organic luxury, absolutely safe, gentle and beautifully effective, designed to care for even newborn and highly sensitive, irritation-prone skin. I also wanted reassurance from certifying bodies so that I could be confident that nothing harmful was included and that the care of our planet had been considered and respected through ethical production and exemplary trading measures.

My explorations piqued my interest and I then began to embrace the study of organic cosmetics, immersing myself in the world of gentle plant actives and ingredients; those which nourish, soothe and protect.

And with that, my dream was born: to create Britain’s first luxury, organic-certified baby skincare range.