Pharma Line

In 1994 Herbal launched the Pharmaline brand in the Spanish market, with the mission to position itself as a brand that specializes in skin care with a natural dermo-cosmetic approach.

This mission was clearly present throughout the launch of the Sensitive line, with the goal of helping people with severe problems related to skin hypersensitivity, such as redness or peeling.

As a result of the success with the latter, a range of pharmaceutical specialty was developed, betting to convert Pharmaline into a benchmark of quality for hygiene and skin care in the market, and in order to attain this a new division was created to focus on the pharmacy and drugstore sectors.